Transformative

Brand Photography

Lani Sheldon

Featherlite Designs
Vancouver Island, Canada

"Working with Anastasia was like unlocking a door to clarity, honesty and creativity; not only in my business but in my vision for myself as a woman and the direction I want my life to take. From that first email right through to our day of shooting, Anastasia made sure I felt supported, connected and empowered in the process. I felt an instant soul-connection with her, she held space for me; encouraging me think deeply about what matters to me and my process with my own clients.

Our weekend together was hilarious, soul-filling and left me utterly inspired. The images were nothing short of breathtaking, perfectly capturing exactly what I want to convey and communicate in my business. I could not be more grateful, and thrilled for what is to come."

about lani

"I am a lover of good books, good people & good coffee. Most days you will find me in my off-brand leggings, coffee in my favourite mug, curled up with my laptop & a podcast.

Before finding my home in creative design, my background in academic research brought with it a wealth of experience in taking a highly analytical approach to discovery. This blend of strategy with storytelling is where my design aesthetic is rooted. I walk alongside my clients as we dive deep into their business, who they are and what got them to this point. Organization, clarity, and making concise intentional decisions are what allows creativity to bloom. Like the scientific method (but for your business) — Process is EVERYTHING. In taking a highly intentional look at your story & vision, we craft a design strategy that is as distinctive and unique as you."

You can find more information on Lani at her website featherlitedesigns.com

Why we love Lani

Well… her work is beyond amazing. I mean, look at this website. Lani designed this site as well as my Wedding and Lifestyle site over at anastasiaphotography.ca. I’m obsessed with her eye for detail and overall aesthetic. She’s featured here for so many reasons.

To begin with, she’s the artist I recommend for all things design and web building. I had the most insanely creative and fun day photographing her. Lani is talented, but more than that—Lani is a kind, gentle spirit who deeply inspires me as a woman entrepreneur.

Big news! Lani just launched her new shop. https://featherlitedesigns.com/brand-design-shoppe/ Definitely check it out.